Experience Design
Fuelling user delight, driving business success, and igniting positive social change: These Case Studies showcase a powerful portfolio of products and services that prioritise user needs, celebrate cultural diversity, and deliver real-world impact.
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Part I – Designing a Secure Document Repository
In the summer I was the lead UX designer in a time-boxed 3-month service integration project – This is how I did it
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How to run on-site UX Workshops and make them both valuable and fun
Recently I lead a Design Thinking off-site 3-Day UX workshops to launch the discovery phase of a new product for one of if not the largest financial news organisations in the world. I’d like to share with you how I did it and lessons learnt.
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Using Experience Maps to plot your Customer Journeys
Following the article linked above to users and proto-personas, you should now really begin to understand the who, what and why of your users. That understanding should lead to some common themes that have organically risen to the service .
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Design an upselling mechanic for wedding cakes
TLDR: Analyse competitor apps selling wedding cakes, you identified promotions and discount opportunities, bundles and samples to nudge customers towards Pre-made packages to increase premium sales. Rreatil Challenge I was recently challenged by a prominent UK-based high street retailer to conceptualise and design an App based upselling mechanic for wedding cakes, looking for an effective solution…
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How user personas can help crystallise the early stage design process
TL;DR; A large automotive client wanted to improve their dealer portal but the client needed guidance on understanding their audience’s needs and wants. Personas generation is a great to focus the team’s expectations and contributes to a better product and service. Contents B2B UX Case Study – Automotive Dealer Portal I was recently asked to provide…
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Quick Bet: UX Design for the Gambler’s Rush
Quick Bet is essential for quickly placing bets on mobile devices. Strong UX handles price changes, suspensions and signal drops without delays. This includes gracefully handling errors, red cards, penalties, and goals that can suspend in-play markets… all lead to bet cancellations. Learn how prototyping and a hands-on design approach can solve user problems.