New Media
New media is a broad term that encompass the amalgamation of traditional media such as film, images, music, spoken and written word, with the interactive power of computer and communications technology, computer-enabled consumer devices and most importantly the Internet.
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Solving complex user problems
This project successfully translated a complex real-world business problem into an initiative UX wireframe flow by using research and design tools to uncover and address critical touchpoints and pain points that led to a end-to-end (E2E) ‘Make a Payment’ journey with feature parity, respect to development Segmentation and the Integration of native and familiar patterns…
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Part II – Designing a Secure Document Repository; Case Study 2019
Second case study post on how I designed a secure repository for large bank. Here I focus on ‘My UCD Design Process’ and ‘Future Vision’ and ‘Design Systems’
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Using Experience Maps to plot your Customer Journeys
Following the article linked above to users and proto-personas, you should now really begin to understand the who, what and why of your users. That understanding should lead to some common themes that have organically risen to the service .
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Design an upselling mechanic for wedding cakes
TLDR: Analyse competitor apps selling wedding cakes, you identified promotions and discount opportunities, bundles and samples to nudge customers towards Pre-made packages to increase premium sales. Rreatil Challenge I was recently challenged by a prominent UK-based high street retailer to conceptualise and design an App based upselling mechanic for wedding cakes, looking for an effective solution…

