Category: Graphic Design
Graphic design surpasses aesthetics, igniting ideas, forging connections, and driving action. This collaborative process, involving clients, designers, and producers, crafts impactful visuals that resonate and inspire. It’s about understanding, influencing, and ultimately, sparking action through the power of visual communication.
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Low fidelity prototypes
TLDR: Skip the fancy prototypes! Low-fidelity sketches are fast, cheap, and encourage better feedback – perfect for early UX stages to focus on functionality before aesthetics. Contents basic is still the best? I’ve made a few assumptions here, first… you work in UX. Second, you’re familiar with Agile and third, you haven’t much time so…
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Branding a Russian Hedge Fund
How brand identity works Integrated brand identify both help reputation and consumer awareness. I was tasked with conceptualising a strong brand identity for a new Russian hedge fund. This involves developing routes that generated the tone, style and flavor of the brand across a 2D and 3D environment. This includes, but is not limited to; color…
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Russian Graphic Identity
The branding ‘circle’ Working alongside a complete design team can be very rewarding. Like-minded people, working together to inject new meaning into a tired or misleading brand. This project did exactly that. The brand needed a new visual identity that would sit with the design developed by the interiors team. This is how I did…
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iOS Splash Pages – What’s the deal?
Every app needs an app icon and a launch image. This presentation concentrates on the all important Splash Screen Sometimes you have to just stick on the headphones, crank up the tunes and grind through the dullest part of your iOS project. And that’s slavishly grind out the assets for all the iOS family, particularly…
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Adult Dating Brand – Can you choose the right look n’ feel?
Watch the video here Low Key Dating Brief: Tale an existing site, still young and yet to launch fully, and refresh the look n’ feel with new brand mark and ‘sexy and sassy’ imagery. Branding What should this brand look like, and how should it segment This brand has focussed down on three zones: Singles Adults Matures This part of the process looks…
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Hybrid Betting App for Android
Brief: Refresh an Existing Android Hybrid Betting App for Unibet Presented as a prime example of evolution through to revolution, this time critical design refresh delivered a vastly improved user experience. User are able to bet on: Live events Navigate and explore betting odds using the phones functionality Locate events nearby to place bets on.