Category: New Media
New media is a broad term that encompass the amalgamation of traditional media such as film, images, music, spoken and written word, with the interactive power of computer and communications technology, computer-enabled consumer devices and most importantly the Internet.
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Design an upselling mechanic for wedding cakes
TLDR: Analyse competitor apps selling wedding cakes, you identified promotions and discount opportunities, bundles and samples to nudge customers towards Pre-made packages to increase premium sales. Rreatil Challenge I was recently challenged by a prominent UK-based high street retailer to conceptualise and design an App based upselling mechanic for wedding cakes, looking for an effective solution…
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8 reasons why you should use sidebar as navigation
Why is this new style of popular navigation winning hands down against old-fashioned navigation methods? Well, here’s my take on why, in eight easy sound bites.
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Take your mobile design skills to the next level
As Lead UX, it was my responsibility to satisfy specific user journey’s, demanding stakeholders and limits set by the tech Leads. I took this as an opportunity to showcase certain features, and from an Agile perspective – how they fitted both into the roadmap and overall experience.
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10 considerations when designing for mobile
This is the first 10 steps to take your mobile design skills to the next level Watch the animated version here When designing for the desktop you can consider the end-user environment, when designing for print you can picture where the magazine will be read but when design for mobile the end-user scenarios are so…
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Our vision for Shopping on Mobile Web
TLDR: El Corte Inglés, a retail giant, needs a mobile app refresh to captivate customers and boost sales. Create a seamless shopping experience with: intuitive navigation, media-rich content, that is mobile-optimised Features and has a streamlined checkout to transform their UX into a powerful sales driver. Contents Overview El Corte Inglés S.A. (English: The English…
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Design habits – Tip your hat to your design heroes
TLDR: Inspired by design masters, this can aide your creative process: User first through to competition analysis, (innovation nit imitation), tofamiliarity and then focus on value then finally beautiful execution Contents As a junior designer, way back when, I visited our local design museum (I studied in London, UK, so my local design museum was…