Experience Design
Fuelling user delight, driving business success, and igniting positive social change: These Case Studies showcase a powerful portfolio of products and services that prioritise user needs, celebrate cultural diversity, and deliver real-world impact.
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Take your mobile design skills to the next level
As Lead UX, it was my responsibility to satisfy specific user journey’s, demanding stakeholders and limits set by the tech Leads. I took this as an opportunity to showcase certain features, and from an Agile perspective – how they fitted both into the roadmap and overall experience.
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Our vision for Shopping on Mobile Web
TLDR: El Corte Inglés, a retail giant, needs a mobile app refresh to captivate customers and boost sales. Create a seamless shopping experience with: intuitive navigation, media-rich content, that is mobile-optimised Features and has a streamlined checkout to transform their UX into a powerful sales driver. Contents Overview El Corte Inglés S.A. (English: The English…
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Branding an iPad Casino App
1.0 Aims and Objectives To produce the best-in-class iPad and iPhone App for playing slots and table games. Recently I was involved in conceptualise and leading the UI for a iOS casino App for both iPhone and iPad. I’m not going to detail all design decisions here but walk you through my perspective on why branding for this product…
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Design habits – Tip your hat to your design heroes
TLDR: Inspired by design masters, this can aide your creative process: User first through to competition analysis, (innovation nit imitation), tofamiliarity and then focus on value then finally beautiful execution Contents As a junior designer, way back when, I visited our local design museum (I studied in London, UK, so my local design museum was…
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Best practice for your on-boarding experience
As a guided experience for new users simplifying your onboarding to prevent that overwhelmed feeling. Test concepts with “Skip”,”Tell me later” and swipe features to keep the process engaging yet unobstructive. Allow users a “sense of discovery” without making them feel lost with easy-to-digest content. Use transparent overlays or more interactive swipe-through modals and take…