Category: Logo Design
Logo design is an important area of graphic design, and one of the most difficult to perfect. The logo (ideogram), is the image embodying an organization. Because logos are meant to represent companies’ brands or corporate identities and foster their immediate customer recognition, it is counterproductive to frequently redesign logos.
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Influence Catalogue
3,185 Images // 45 CDs // 528 Pages // 158x158mm A collection of life moments images interwoven with various observations relating to some interesting influences and influencers from around the world
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“Difference” Photography Magazine
Client: image100 / Corbis Brief: Deliver a brand and sales orientated message across all channels and focusing specifically on the product. This solution must be cost effective and clearly drive home the brand proposition. As a two-tired approach the message should be delivered via traditional media with bandwidth to occupy new media. Initial Stage (Quarterly…
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Dragonhead Consultancy – Stationery Suite
I was recently involved with a private client of mine looking to ‘refresh’ not only his brand image but also re-design his logo marque. With my routes in print I happily guided the client through the process – from concept to print. Here are the result. Colour Palette Achieving these colours, exactly, across the stationery…
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“Big Box” Financial Retail Branding
Brief Following a proven concept of retail marketing and how it can be adapted to retail banking, Banco took existing high street strategy and illustrated how it could work for ‘big box’ retailing. What is “big box” retail? The phrase “big box” has become the value neutral term describing this category of retail store. Other…