Russell Webb Design

Category: Logo Design

Logo design is an important area of graphic design, and one of the most difficult to perfect. The logo (ideogram), is the image embodying an organization. Because logos are meant to represent companies’ brands or corporate identities and foster their immediate customer recognition, it is counterproductive to frequently redesign logos.

2012 Calendar: Mobile Design Tips
2012_MobileDesignTipsCalendar.pdf

Start here

This is the first 12 steps to take your mobile design skills to the next level

Packed with Design Tips

This years edition is crammed full of the most inspirational and can do mobile design tips. Whether it be common sense or insider knowledge, this calendar is sure to inspire and teach you each and every day for the year in front of you.

Format
- Planner Size Closed 210mm x 297mm
- Full colour with Georgia, Handwriting Dakota and Gotham typeface
- Available in in limited edition print of PDF download
2012 Mobile Design Tips

Mobile design is what YOU make it

The future of mobile design is what you make it. It can said it’s made up of more than 12 things. In fact, it’s all of these things so please get back to me with your Top 12 for mobile design.

2012_MobileDesignTipsCalendar.pdf

This is but part of a selection of design resources russellwebbdesign generated for the mobile space out there. Please contact us further to discuss if your brand really wants to benefit from this new immersive experience here:
info@russellwebbdesign.co.uk
31/12/2011
Pay With Your Phone #1 – Pays by NFC

Mobile Wallet Payment Experiences…#1

You can watch the animated version here

Jane gets up and travels to work by bus. Pays with NFC.

When your Android phone suddenly tells you that you get a 50% discount on travel with this bus company, Groupon just starts looking a bit frivolous. But what exactly is this experience and how can it work?

Jane uses the bus to get to work.

On the bus Jane uses her mobile wallet to pay for her ticket against a NFC terminal

On payment she receives a “payment confirmation” message

Mobile payment is much better

This is but part of a selection of consumer experiences russellwebbdesign generated for credit card payment concept ideas. Please contact us further to discuss if your brand really wants to benefit from this new immersive experience here: info@russellwebbdesign.co.uk

You can preview the mini-presentation here or via our You Tube Channel here

If this, or any other post has peaked your interest, please leave your comments below

07/06/2011
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“Renaissance Credit” Brand Identity

Who are Renaissance?

Renaissance Group offers unparalleled financial, investment and management expertise in high-opportunity emerging markets around the world.

Brief

Flying in from a high-level, take a creatively-led approach to reviewing the Renaissance Group brand. Propose a selection of radically different financial brand marques that move the group to the next level. Emphasis can be from lifestyle to premium style, but must be appropriate.

Focusing on high-opportunities from the emerging and frontier markets, Renaissance Group is not a traditional finance and investment institution. The new brand must symbolise their ability to build businesses, provide value-added strategic advice and manage assets in these markets.

What they do?

Renaissance Capital is the leading independent investment bank operating in Russia, CIS, Central & Eastern Europe, Africa, Asia and other high-opportunity frontier markets. Renaissance Capital is a trusted advisor to governmental, corporate and institutional clients in its core investment banking offerings: M&A, equity, debt, structured solutions and derivatives.

My Client

Renaissance Credit, the consumer finance business of Renaissance Group, is a leading player in the fast-growing consumer finance markets in Russia and Ukraine with more than 4mn clients.

05/04/2011
Oakgrove Milliennium Community Bid Proposal
Client:

Gardner Stewart Architects

Brief:
- Design a brand marque encompassing all the technical, sustainable and innovative aspects of Oakgrove Millennium Community
- £500M brownfield site covering 74 acre
- 1,300 new homes (30% affordable housing)
- IT-enabled (linking homes, shops and schools)
The Oakgrove area is a 30 hectare (74 acre) brownfield site, owned by Milton Keynes Partnership, on the eastern side of Milton Keynes. Description The site is envisaged to accommodate 1,100 new homes (of which 30% will be affordable), a neighbourhood centre, and open spaces. Development Stage An outline planning application has been approved by Milton Keynes Council. Start Date Construction is expected to start Summer 2011. Completion Date The development of Oakgrove is envisaged to be complete by 2019. Developer Homes will be built by Crest Nicholson.

The document amplifies the key principles, in a magazine-led manner, for the development of the site from an architectural perspective. It was adopted as principle driver that eventually won the £500m contract over 11 years.

The Oakgrove Millennium Community includes all of the Oakgrove and part of the Middleton grid squares. The site is allocated for housing, recreation, community and commercial facilities in the emerging Milton Keynes Local Plan.

Oakgrove is one of seven Millennium Communities being promoted by ODPM and English Partnerships as national exemplars for sustainable development. Each Millennium Community has to achieve particularly high environmental standards, whilst having its own unique identity. Oakgrove’s is based on making the most of high specification Information Communication Technology.

The draft Framework was subject to extensive consultation and the adopted version was amended where appropriate as a result of comments received.

http://www.cabe.org.uk/design-review/oakgrove-millennium-community

OakgroveMilleniumCommunityBid_Ecology_Corridor

OakgroveMilleniumCommunityBid_Green_Radials

OakgroveMilleniumCommunityBid_Northern_Gateway

OakgroveMilleniumCommunityBid_Cover

OakgroveMilleniumCommunityBid_Fold_Out
29/01/2011
Open Day Architecture Poster
Client:

Gardner Stewart Architects

Brief:

A3 / A4 portrait / landscape promotional poster for GSA open day

When considering hierarchy, an effective poster should be …
- Aesthetic – It should get attention so the message is delivered.
- Focused – It should focus on a single message.
- Ordered – The sequence should be well-ordered and obvious.
The flow of information should be clear from the layout and keep the word count as low as possible.

As Open Day’s approach architecture practices like to gather interest at the best institution by advertising their skill set though Open Day posters. This is a great opportunity to show potential Part 3 graduates why they should consider one practice over another and to ask questions directly.
18/01/2011