Category: Brand Design

These principles can be observed in the work of the pioneers of the practice of visual brand identity design, such as Paul Rand, Chermayeff & Geismar and Saul Bass.

  • Retail and Leisure Centre Brand Identity

    Brief:

    Conceptulise the brand signature for a mult-unit retail leisure park this consisted of with the brandmark, typography, colour palette and other visual elements relating to the site.

    Total investment in the project will amount to €144m. The facility will become one of the first in the chain of shopping centres under the OZ brand. The chain’s size is projected at 20 centers. Concept development of the brand signature for a the premier 150,000 m2 shopping and entertainment centre in Saratov, Russia.




    Oz - The Human FaceThe Oz retail park signage system in RussiaConcept design of Oz retail park – Poster System

    Rear Entrance - The Oz retail park in Russia
    The lighting effects of Oz retail park in Russia

    The Oz retail park in Russia – Mall Feature

  • The Clapham to Fulham School Run

    We are looking for a collection of parents, who are in the same boat as us. We live in Clapham and our eldest has just started school. To cut and long story short, we wanted to set our child on what we deemed the right path from the get-go. This unfortunately means the school is 2.4 miles aways, a massive distance to cover in rush-hours central London traffic either by car or using public transport. As illustrated here

    Screen Shot 2015-09-08 at 10.08.26

    So, we are looking for other parents will the share transport of some kind.

    Pick up times:

    Locations:

    Contacts:

    Costs

  • Activ Parking Brand ID and Online presence

    Activ Parking

    Brief:

    To redefine the online presence of Activ Parking, the leading parking solutions company in the Czech Republic. This was an exercise where branding was actively used as an ROI tool, as the company was then part sold on to venture capitalist.

    • Brand Identity
    • User interface design
    • Web design
    Brand Strategy
    Brand Strategy
    Activ parking – Visual Branding
    Activ parking – Visual Branding
    Activ parking – Brand ROI
    Activ parking – Brand ROI
    Activ parking – Hearts and minds
    Activ parking – Hearts and minds
    Activ parking – Home page
    Activ parking – Home page
    Activ parking – About page
    Activ parking – About page
    Activ parking – Detail page
    Activ parking – Detail page
    Activ parking – Detail page
    Activ parking – Detail page
  • Evolve Media Brand ID and Web presence

    Evolve Media – Audio Visual Specialists

    Brief:

    Rebrand and refresh an existing supplier of high-end A/V equipment and installation. To include symbol and logotype generation, online experience and translations of the brands values to marketing and promotional material.

    Evolvemedia – HomePage Pt I
    Evolvemedia – HomePage Pt I
    Evolvemedia – HomePage Pt II
    Evolvemedia – HomePage Pt II
    Evolvemedia – HomePage Pt III
    Evolvemedia – HomePage Pt III
    Evolvemedia – Product Page
    Evolvemedia – Product Page
    Evolvemedia – Product Sub Page
    Evolvemedia – Product Sub Page
  • Alternative-group.com eCommerce Site

    Brief:

    Build a brand around an existing IT supply company based in Paris. Redefine the logo and develop an e-commerce online experience from concept to implementation.

    DISCOVER | DEVELOP | DEFINE | DELIVER


    Alternative Group – Business Cards
    Alternative Group – Business Cards


     

    Alternative Group - HomePage
    Alternative Group – HomePage
    Alternative Group – Product family
    Alternative Group – Product family
    Alternative Group – Product Detail
    Alternative Group – Product Detail

     

  • “Difference” Photography Magazine

    Client: image100 / Corbis

    Brief:

    Deliver a brand and sales orientated message across all channels and focusing specifically on the product. This solution must be cost effective and clearly drive home the brand proposition. As a two-tired approach the message should be delivered via traditional media with bandwidth to occupy new media.

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