Category: +Featured
Featured content shines a spotlight on the cutting-edge and most innovative projects making waves in the world of UX. These projects delve into the exciting frontiers of UX and UI design, showcasing my versatility across diverse industries, from fintech and healthcare to fast-transactional gambling and recruitment technology.
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Branding an iPad Casino App
1.0 Aims and Objectives To produce the best-in-class iPad and iPhone App for playing slots and table games. Recently I was involved in conceptualise and leading the UI for a iOS casino App for both iPhone and iPad. I’m not going to detail all design decisions here but walk you through my perspective on why branding for this product…
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Design and create a ‘best-in-class’ mobile web site
The process of designing a mobile-only website for a leading healthcare company, focusing on task efficiency and leveraging the company’s unique selling proposition (USP) of a world-class medical health database. With insights into stakeholder management, design principles, navigation strategies, typography tips, and conclusions on prioritising the human experience over internal politics.
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“Renaissance Credit” Brand Identity
Who are Renaissance? Renaissance Group offers unparalleled financial, investment and management expertise in high-opportunity emerging markets around the world. Brief Flying in from a high-level, take a creatively-led approach to reviewing the Renaissance Group brand. Propose a selection of radically different financial brand marques that move the group to the next level. Emphasis can be…
