Tag: launch

  • iOS Splash Pages – What’s the deal?

    Every app needs an app icon and a launch image. This presentation concentrates on the all important Splash Screen

    Sometimes you have to just stick on the headphones, crank up the tunes and grind through the dullest part of your iOS project. And that’s slavishly grind out the assets for all the iOS family, particularly the Splash Pages.

    Here, for the splash screens I have broken down as follows:

    • Size for iPhone 5 and iPod touch (5th generation)
    • Size for high-resolution iPhone and iPod touch
    • Size for iPhone and iPod touch
    • Size for high-resolution iPad
    • Size for iPad

    For your iPhone

    There is basically three sizes for portrait mode, for the most recent iPhone 5 or iPod Touch 5th Generation (as of present 2013), for the iPhone 4 and 4S users out there and for you laggards, the iPhone 3 users.

    iOS_splashScreens-RWD3

    (more…)

  • How to pitch Masterclass: Creating Art with Ostrich Eggshells

    Know what works

    Pitching and persuading are ‘peas-in-the-same-pod’ After several years of talking to people, pitching brand design and UX concepts I have developed a flexible pattern that can be tailored to both product and people. I’d like to share an example with you below. This was for a first stage light-touch print ()brochure design) launch for and SME based in England , UK.

    Here is the breakdown;

    Visual Direction

    Version 1

    Deep African based colour palette highlighting key tips and simple how-do procedures

    Cover Page

    Egglows-ArtDecoratingBooklet_Sml_v1

    Page 2-3 DPS

    Egglows-ArtDecoratingBooklet_Sml_v12

    Page 4-5 DPS

    Egglows-ArtDecoratingBooklet_Sml_v13

    Page 6-7 DPS

    Egglows-ArtDecoratingBooklet_Sml_v14

    Page 8-9 DPS

    Egglows-ArtDecoratingBooklet_Sml_v15

    Page 10-11 DPS

    Egglows-ArtDecoratingBooklet_Sml_v16

    Back Cover

    Egglows-ArtDecoratingBooklet_Sml_v17

    Download here Egglows-ArtDecoratingBooklet_v1

    Version 2

    Lighter treatment, staying true the the  African colour palette and with an alternative cover image

    Cover Page

    Egglows-ArtDecoratingBooklet_Sml_v2

    Page 2-3 DPS

    Egglows-ArtDecoratingBooklet_Sml_v22

    Page 4-5 DPS

    Egglows-ArtDecoratingBooklet_Sml_v23

    Page 6-7 DPS

    Egglows-ArtDecoratingBooklet_Sml_v24

    Page 8-9 DPS

    Egglows-ArtDecoratingBooklet_Sml_v25

    Page 10-11 DPS

    Egglows-ArtDecoratingBooklet_Sml_v26

    Back Cover

    Egglows-ArtDecoratingBooklet_Sml_v27

    Download here Egglows-ArtDecoratingBooklet_v2

    Conclusion

    The structure was all there. I often say design is a business decision, but here it was all personal. So, I left it with the business owner to make a stylistic choice on which version they preferred.

    Can you guess what was their preference?

    Get in touch

    This is but part of a selec­tion of design articles Russell Webb Design gen­er­ated for the creative community out there. Please con­tact us fur­ther to dis­cuss if your brand really wants to ben­e­fit from this new immer­sive expe­ri­ence here:info@russellwebbdesign.co.uk

    If something has peaked your interest. Please leave a comment below.