Experience Design
Fuelling user delight, driving business success, and igniting positive social change: These Case Studies showcase a powerful portfolio of products and services that prioritise user needs, celebrate cultural diversity, and deliver real-world impact.
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Setting up Photoshop like a Pro UXer
TLDR: Photoshop, the designers ‘must-have’ is such a flexible tool that there are many ways to set up your workflow. contents Layer Compas and Smart objects After some 20 years I have found these two to be the most efficient, most transferable within a team, and most manageable i.e. avoiding the dreaded spinning-wheel-of-death Layer comps…
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Wireframing an iPad Casino App
TLDR: Focusing on planning functionality and layout without design is the most efficient way of concentrating decision markers (especially business or product-owners) to agree on functionality without distraction. Think: function over form. Contents Personally I love to use traditional pen and paper for wireframing. How about you? First launch feature areas This is the main ‘shop window’ to your experience. On first…
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Branding a Russian Hedge Fund
How brand identity works Integrated brand identify both help reputation and consumer awareness. I was tasked with conceptualising a strong brand identity for a new Russian hedge fund. This involves developing routes that generated the tone, style and flavor of the brand across a 2D and 3D environment. This includes, but is not limited to; color…
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What’s your favourite wire-framing style?
Pick your battles, know your styles Whether for desktops, on a tablet or the this mythical idea of a mobile internet (there is only one web to experience – but that a different post!) the modern UX-er should be skilled in the art of wire-framing. The style you use should come from the answers to…
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Russian Graphic Identity
The branding ‘circle’ Working alongside a complete design team can be very rewarding. Like-minded people, working together to inject new meaning into a tired or misleading brand. This project did exactly that. The brand needed a new visual identity that would sit with the design developed by the interiors team. This is how I did…
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Top 10 tips on improving your mobile gambling offer
Mobile gambling, if you’ve watched any live commercial sporting event, is big business. Mobile gambling is at the forefront, keep my Top 10 points in your UX Playbook when designing for this sector Recently, I have been both at the coal-face and negotiating with stakeholders to define what makes a great gambling offer. Here is my Top 10…
Empowering users with the financial tools they deserve
- Mastering Design Theory and Lean Agile
- Solve big problems, fast.
- How delight and speed are rewriting our UX playbooks