Russell Webb Design

Category: Print

Print design is the process of creating and formatting projects using layout software that is ready to be printed by the end user. Especially helpful when multiple persons or agencies are working on the same project.

  • Feel Stock Photography Catalogue

    Client: Image100

    Format:

    • 364 inside pgs
    • 150x228mm
    • 33CD’s
    • 2,820 images
    • faux suede embossed cover
    • 80,000 run
    • 1 generic
    • 12 custom
    Feel catalogue
    Feel catalogue
    Feel Catalogue - Interior pages
    Feel Catalogue – Interior pages
    Feel Catalogue - Interior pages
    Feel Catalogue – Interior pages
    Feel Catalogue - Interior pages
    Feel Catalogue – Interior pages

  • “Difference” Photography Magazine

    Client: image100 / Corbis

    Brief:

    Deliver a brand and sales orientated message across all channels and focusing specifically on the product. This solution must be cost effective and clearly drive home the brand proposition. As a two-tired approach the message should be delivered via traditional media with bandwidth to occupy new media.

    (more…)

  • How to pitch Masterclass: Creating Art with Ostrich Eggshells

    Know what works

    Pitching and persuading are ‘peas-in-the-same-pod’ After several years of talking to people, pitching brand design and UX concepts I have developed a flexible pattern that can be tailored to both product and people. I’d like to share an example with you below. This was for a first stage light-touch print ()brochure design) launch for and SME based in England , UK.

    Here is the breakdown;

    Visual Direction

    Version 1

    Deep African based colour palette highlighting key tips and simple how-do procedures

    Cover Page

    Egglows-ArtDecoratingBooklet_Sml_v1

    Page 2-3 DPS

    Egglows-ArtDecoratingBooklet_Sml_v12

    Page 4-5 DPS

    Egglows-ArtDecoratingBooklet_Sml_v13

    Page 6-7 DPS

    Egglows-ArtDecoratingBooklet_Sml_v14

    Page 8-9 DPS

    Egglows-ArtDecoratingBooklet_Sml_v15

    Page 10-11 DPS

    Egglows-ArtDecoratingBooklet_Sml_v16

    Back Cover

    Egglows-ArtDecoratingBooklet_Sml_v17

    Download here Egglows-ArtDecoratingBooklet_v1

    Version 2

    Lighter treatment, staying true the the  African colour palette and with an alternative cover image

    Cover Page

    Egglows-ArtDecoratingBooklet_Sml_v2

    Page 2-3 DPS

    Egglows-ArtDecoratingBooklet_Sml_v22

    Page 4-5 DPS

    Egglows-ArtDecoratingBooklet_Sml_v23

    Page 6-7 DPS

    Egglows-ArtDecoratingBooklet_Sml_v24

    Page 8-9 DPS

    Egglows-ArtDecoratingBooklet_Sml_v25

    Page 10-11 DPS

    Egglows-ArtDecoratingBooklet_Sml_v26

    Back Cover

    Egglows-ArtDecoratingBooklet_Sml_v27

    Download here Egglows-ArtDecoratingBooklet_v2

    Conclusion

    The structure was all there. I often say design is a business decision, but here it was all personal. So, I left it with the business owner to make a stylistic choice on which version they preferred.

    Can you guess what was their preference?

    Get in touch

    This is but part of a selec­tion of design articles Russell Webb Design gen­er­ated for the creative community out there. Please con­tact us fur­ther to dis­cuss if your brand really wants to ben­e­fit from this new immer­sive expe­ri­ence here:info@russellwebbdesign.co.uk

    If something has peaked your interest. Please leave a comment below.

  • QUAND 1925 RENCONTRE 1975 / WHEN 1925 MEETS 1975

    Option 1

    Unusual design – more for scrolling online but is elegant and proportionally works well comparing 1925 with 1975.

    1925-1975PartyInvite

    Option 2

    160 x 230 with all the detail. There is of text for this version so…

    Print

    Option 3

    Simplified, without all the additional text.

    Print

    Let me know