Russell Webb Design

Tag: branding

  • Retail and Leisure Centre Brand Identity

    Brief:

    Conceptulise the brand signature for a mult-unit retail leisure park this consisted of with the brandmark, typography, colour palette and other visual elements relating to the site.

    Total investment in the project will amount to €144m. The facility will become one of the first in the chain of shopping centres under the OZ brand. The chain’s size is projected at 20 centers. Concept development of the brand signature for a the premier 150,000 m2 shopping and entertainment centre in Saratov, Russia.




    Oz - The Human FaceThe Oz retail park signage system in RussiaConcept design of Oz retail park – Poster System

    Rear Entrance - The Oz retail park in Russia
    The lighting effects of Oz retail park in Russia

    The Oz retail park in Russia – Mall Feature

  • Kenwood Branded Packaging

    Improved shelf-impact

    The new design features an enhanced brand identity with an increased focus on the products, making extensive use of a lifestyle and the consumer message to give a much stronger on-shelf impact.  The changes have been made to communicate the brand’s core values of quality, innovation and design to consumers.

    Brand ambassadorIt’s all about the grub Hero Image Consistent tone of voice

  • Activ Parking Brand ID and Online presence

    Activ Parking

    Brief:

    To redefine the online presence of Activ Parking, the leading parking solutions company in the Czech Republic. This was an exercise where branding was actively used as an ROI tool, as the company was then part sold on to venture capitalist.

    • Brand Identity
    • User interface design
    • Web design
    Brand Strategy
    Brand Strategy
    Activ parking – Visual Branding
    Activ parking – Visual Branding
    Activ parking – Brand ROI
    Activ parking – Brand ROI
    Activ parking – Hearts and minds
    Activ parking – Hearts and minds
    Activ parking – Home page
    Activ parking – Home page
    Activ parking – About page
    Activ parking – About page
    Activ parking – Detail page
    Activ parking – Detail page
    Activ parking – Detail page
    Activ parking – Detail page

  • Evolve Media Brand ID and Web presence

    Evolve Media – Audio Visual Specialists

    Brief:

    Rebrand and refresh an existing supplier of high-end A/V equipment and installation. To include symbol and logotype generation, online experience and translations of the brands values to marketing and promotional material.

    Evolvemedia – HomePage Pt I
    Evolvemedia – HomePage Pt I
    Evolvemedia – HomePage Pt II
    Evolvemedia – HomePage Pt II
    Evolvemedia – HomePage Pt III
    Evolvemedia – HomePage Pt III
    Evolvemedia – Product Page
    Evolvemedia – Product Page
    Evolvemedia – Product Sub Page
    Evolvemedia – Product Sub Page

  • Alternative-group.com eCommerce Site

    Brief:

    Build a brand around an existing IT supply company based in Paris. Redefine the logo and develop an e-commerce online experience from concept to implementation.

    DISCOVER | DEVELOP | DEFINE | DELIVER


    Alternative Group – Business Cards
    Alternative Group – Business Cards


     

    Alternative Group - HomePage
    Alternative Group – HomePage
    Alternative Group – Product family
    Alternative Group – Product family
    Alternative Group – Product Detail
    Alternative Group – Product Detail

     

  • Hedgehogjobs.com Brand Identity

    Brief:

    Develop the Brand ID for a new online recruitment site.

    • To include the first touchpoint direction for all advertising, stationary and presentation material, brand guidelines and home page look n’ feel
    Hedgehogjobs.com – final logo
    Hedgehogjobs.com – final logo
    HedgeHogjobs.com - Logo colours
    HedgeHogjobs.com – Logo colours
    HedgeHogjobs.com – Brand texture
    HedgeHogjobs.com – Brand texture
    HedgeHogjobs.com – Typography
    HedgeHogjobs.com – Typography
    HedgeHogjobs.com – Stationary
    HedgeHogjobs.com – Stationary
    HedgeHogjobs.com - Online
    HedgeHogjobs.com – Online
    HedgeHogjobs.com – Communication
    HedgeHogjobs.com – Communication

    HedgehogJobs.com – Brand Guidelines PDF [6.9MB]