Web design
From Discovery to understanding the client’s goals, their target audience, and to their brand identity. Here I champion interviews, surveys, and competitor analysis within a compelling narrative using wireframing and prototyping, through to visual design. My goal is to create the foundations of a user-friendly interface, partnering typography, colour and imagery, to reach testing after launch ( and then iteration). This not only increases user engagement but tilts towards higher conversion rates that stack up against an improved brand image: Building trust with potential customers.
See below for a Skill Set Showcase on Information Architecture, UI/UX Design and on communication and collaboration.
-
Design and create a ‘best-in-class’ mobile web site
The process of designing a mobile-only website for a leading healthcare company, focusing on task efficiency and leveraging the company’s unique selling proposition (USP) of a world-class medical health database. With insights into stakeholder management, design principles, navigation strategies, typography tips, and conclusions on prioritising the human experience over internal politics.
-
Design Trends For Mobile – Part 6: Location, Location, Location
Design Trends For Mobile – Part 6 – Location.pdf Design Trends in Mobile After only a few years the mobile landscape has generated a selection of trends and UX that have now become best practice in mobile design and an essential skill-set for the experienced UI designer. And as a UX designer you should be…
-
Design Trends For Mobile – Part 5: Minimise The Taps
Design Trends For Mobile – Part 5 – Minimise The Taps.pdf Design Trends in Mobile This is the 5th part in a series of trends that I have witnessed in the design world. When designing, design for short bursts of activity similar to how people use phones across the board—in short bursts of activity. Users…
-
Design Trends For Mobile – Part 4: Interactive Feedback
Design Trends For Mobile – Part 4 – Interactive Feedback.pdf Design Trends in Mobile This is the 4th part in a series of trends that I have witnessed in the design world. These trends and UX have now become best practice in mobile design and an essential skill-set for the experienced UI designer. Interactive Feedback Provide obvious…
-
Protected: ‘Cloud Service’ Design and UI – from sketchbook to wireframe to branding
There is no excerpt because this is a protected post.
-
Protected: icanhaveit.com – Site Evolution to Revolution
There is no excerpt because this is a protected post.
Empowering users with the financial tools they deserve
- Mastering Design Theory and Lean Agile
- Solve big problems, fast.
- How delight and speed are rewriting our UX playbooks