Brand Design
These principles can be observed in the work of the pioneers of the practice of visual brand identity design, such as Paul Rand, Chermayeff & Geismar and Saul Bass.
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Top 10 tips on improving your mobile gambling offer
Mobile gambling, if you’ve watched any live commercial sporting event, is big business. Mobile gambling is at the forefront, keep my Top 10 points in your UX Playbook when designing for this sector Recently, I have been both at the coal-face and negotiating with stakeholders to define what makes a great gambling offer. Here is my Top 10…
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Developing a Design Process
Redesigning a unique bid auction site: From concept to creation, the goal was to build a competitive platform with a modern aesthetics, seamless navigation and from a mobile-first mindset
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Marketing your App through the channels
How to marketing a brand new digital product This is the challenging part of any marketing brief. You can target your Digital Tribes, whether they be Early Adopters or true Laggards, one sure-fire way is through traditional streams. Using traditional media is a concrete method of new product promotion and should not ignored. Remember: Print is NOT dead. Building…
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Design and create a ‘best-in-class’ mobile web site
The process of designing a mobile-only website for a leading healthcare company, focusing on task efficiency and leveraging the company’s unique selling proposition (USP) of a world-class medical health database. With insights into stakeholder management, design principles, navigation strategies, typography tips, and conclusions on prioritising the human experience over internal politics.
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How to engage the public with a simple flyer
Download the flyer.pdf Capture that moment When you have four seconds to get the public to snatch your flyer, you need to make to easy for them. The currency trick is always going to a winner, you’ve got that first two seconds. Now you need to ABC.
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How to push your users to download your app
Watch the video here Provide a mobile web experience that makes you want more. This is the dilemma. You have the resources, you have the idea but the richer and more immersive experience is inside your app, not your mobile web site. How do you push your user to download it? Download, download, download Providing…
Empowering users with the financial tools they deserve
- Mastering Design Theory and Lean Agile
- Solve big problems, fast.
- How delight and speed are rewriting our UX playbooks