Category: BLOG TYPES

  • Raising the bar for customer-facing support UX

    Raising the bar for customer-facing support UX

    AI-Powered Customer Service Revolution – AI is transforming customer service by offering personalised solutions, and UX plays a crucial role in creating intuitive and engaging customer experiences. By leveraging AI and focusing on UX, businesses can create a more personalised, efficient, and satisfying customer experience.

  • A Frictionless Wireframe Onboarding Journey

    A Frictionless Wireframe Onboarding Journey

    Ditch the wireframes rock stories. Customers faced a confusing onboarding maze. Detailed UX wireframes transformed it into a frictionless journey, building trust and getting users invested. Clarity led to confidence and the winning play, a clear, secure, and personalised onboarding process building loyalty from the first click.

  • Using proto-personas to Know your user – Pt I

    Using proto-personas to Know your user – Pt I

    Despite resource limitations, this Content Audit project successfully utilised proto-personas to gain a deeper understanding of user needs. By consolidating and refining persona data into meaningful ‘chunks’, and effectively communicating findings to stakeholders, all lead to a deeper comprehension of users for all involved. This empowered us to move forward with the next stage –…

  • Discovery Workshop to Roadmap in 3 days

    Discovery Workshop to Roadmap in 3 days

    How to facilitate an ideation workshop around solving problems, understanding through ideation, knowledge sharing (based on agreed on personas) and then attributing those personas, via SMEs validation, to surfacing UI to promote next steps plotted on a goal-oriented roadmap.

  • Dashboard UX to Business UI

    Dashboard UX to Business UI

    A one-stop-shop of real-time data from all sources, instantly accessed, no more hunting. Retrieve insights with key info just a click away, a single-source-of-truth of unifying data and the results speak volumes: 56% iPad growth in just 1.5 years with 100,000 meetings powered by the app this year. Empowered and efficient CCAs with a design…

  • Pt II – Money Management App UX Challenges Explained

    Pt II – Money Management App UX Challenges Explained

    The second on a two-part deep-dive focussing on mobile UX design targeting seasoned designer-types, mastering Design Theory, and navigating lean Agile challenges.