RussellW3bbDesign
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Design an upselling mechanic for wedding cakes
TLDR: Analyse competitor apps selling wedding cakes, you identified promotions and discount opportunities, bundles and samples to nudge customers towards Pre-made packages to increase premium sales. Rreatil Challenge I was recently challenged by a prominent UK-based high street retailer to conceptualise and design an App based upselling mechanic for wedding cakes, looking for an effective solution…
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How user personas can help crystallise the early stage design process
TL;DR; A large automotive client wanted to improve their dealer portal but the client needed guidance on understanding their audience’s needs and wants. Personas generation is a great to focus the team’s expectations and contributes to a better product and service. Contents B2B UX Case Study – Automotive Dealer Portal I was recently asked to provide…
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Quick Bet: UX Design for the Gambler’s Rush
Quick Bet is essential for quickly placing bets on mobile devices. Strong UX handles price changes, suspensions and signal drops without delays. This includes gracefully handling errors, red cards, penalties, and goals that can suspend in-play markets… all lead to bet cancellations. Learn how prototyping and a hands-on design approach can solve user problems.
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Desktop User Registration
Ask the right questions when requesting personal information. Advocate a staged registration process, comparing it to dating, and encourages keeping the registration form simple. Additionally, highlighting the significance of minimising the drop-off rate during the registration process and incorporating fun elements into the user experience.
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Deep-Dive the UX of a Desktop website “Poker” product
TL;DR; Insights for designing a successful poker website, covering key aspects such as app download, user experience, image selection, colour palette, with an emphasises the significance of trust and customer engagement. Discover how to design strong UX secure wallet features and VIP schemes.
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Brand logo design in 5 steps
TL;DR; The branding exercise showcasing a need for a standout, flexible, unique, and impactful logo marque. From sketching, client involvement, standardising the colour palette to finessing the design into a fully-fledged product.
Empowering users with the financial tools they deserve
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- How delight and speed are rewriting our UX playbooks