Tag: pitch

  • Free Pay Pal buttons for UI designers everywhere

    PayPal button

    An essential part of the UI designers job is to quickly and cleverly visuals client concepts. So, to all my fellow designers out there please feel free to download the vector, resolution-independent ‘PayPal button‘ Adobe Illustrator file package.

    Download here

    All I ask is you drop a comment if you used the file successfully
    payPal_Buttons

    You can download the PayPal GUI package here

    Download here

    All I ask is you drop a comment if you used the file successfully

    This is only part of the offer russellwebbdesign generated for my UX/UI designer buddies out there. Please contact us further to discuss if your brand really wants to benefit from this new immersive experience here:info@russellwebbdesign.co.uk

    If this, or any other post has peaked your interest, please leave your comments below

  • 5 Key points when designing for Direct Mail (DM)

    What is Direct Mail (DM)

    direct_mail-layout1
    Direct marketing

    For many businesses, Direct Mail (DM) is by far the most cost-effective form of marketing. It allows you to target customers with greater accuracy than any other method.

    1. Target your design efforts

    Products and services directly to the end-user
    Products and services directly to the end-user

    Careful preparation to get the response rates you want is the way forward. These design have been specifically designed to hit those key demographics that statistically afford you the return thats worth it.

    2. Appeal to your target market

    Highly effective in both business and consumer markets
    Highly effective in both business and consumer markets

    DM is about hitting the right note, if you have a demographic that is heavily involved on the urban design and town p;anning make sure you create a series of compelling imagery around that subject matter. Here Architecture has been targeted, make sure your DM piece is effectively targeted too.

    3. “Feel” DM as part of an integrated promotional strategy

    feel-DM
    Feel DM piece – 25,000 print run

    Try a little variety with folded postcards and win your business more sales in the process. This is really how to crate a point of difference, a definite plus point in this tough market.

    4. Feel DM for image library Corbis

    ABC of DM
    Simple configuration of the fold provide that extra design resource

    5. Make an impact with a strong headline and bold imagery.

    Like reading a newspaper, the headline is the first thing people see before deciding to read the entire article or direct mail piece.

    Once a designer understands the best practices of direct mail design, they have the opportunity to adjust elements and test what works best for their audience. Split the mailing list in half and always test something; one thing at a time (i.e. – headline only, offer only, positioning of images, etc). Be sure to have a strategy in place to measure responses.

    This is but part of a selection of concept ideas. Please contact us further to discuss if your brand really wants to benefit from this immersive experience here: info@russellwebbdesign.co.uk

    If this, or any other post has peaked your interest, please leave your comments below

     

  • “Renaissance Credit” Brand Identity

    Who are Renaissance?

    Renaissance Group offers unparalleled financial, investment and management expertise in high-opportunity emerging markets around the world.

    Brief

    Flying in from a high-level, take a creatively-led approach to reviewing the Renaissance Group brand. Propose a selection of radically different financial brand marques that move the group to the next level. Emphasis can be from lifestyle to premium style, but must be appropriate.

    Focusing on high-opportunities from the emerging and frontier markets, Renaissance Group is not a traditional finance and investment institution. The new brand must symbolise their ability to build businesses, provide value-added strategic advice and manage assets in these markets.

    What they do?

    Renaissance Capital is the leading independent investment bank operating in Russia, CIS, Central & Eastern Europe, Africa, Asia and other high-opportunity frontier markets. Renaissance Capital is a trusted advisor to governmental, corporate and institutional clients in its core investment banking offerings: M&A, equity, debt, structured solutions and derivatives.

    My Client

    Renaissance Credit, the consumer finance business of Renaissance Group, is a leading player in the fast-growing consumer finance markets in Russia and Ukraine with more than 4mn clients.

  • Urban Design Proposal – Tower Hamlets County Council

    Brief:

    • cover – 250 gsm Challenger offset
    • inside pages – neusiedler 100 gsm
    • 10mm No 7 SILVER wire bind
    • full CMYK throughout
    • 20 run

    “Area Action Framework for the City Fringe, Isle of Dogs and Leaside”ZBT-Tower-Hamlets-Tender-Doc-1 (more…)

  • Hedgehogjobs.com Brand Identity

    Brief:

    Develop the Brand ID for a new online recruitment site.

    • To include the first touchpoint direction for all advertising, stationary and presentation material, brand guidelines and home page look n’ feel
    Hedgehogjobs.com – final logo
    Hedgehogjobs.com – final logo
    HedgeHogjobs.com - Logo colours
    HedgeHogjobs.com – Logo colours
    HedgeHogjobs.com – Brand texture
    HedgeHogjobs.com – Brand texture
    HedgeHogjobs.com – Typography
    HedgeHogjobs.com – Typography
    HedgeHogjobs.com – Stationary
    HedgeHogjobs.com – Stationary
    HedgeHogjobs.com - Online
    HedgeHogjobs.com – Online
    HedgeHogjobs.com – Communication
    HedgeHogjobs.com – Communication

    HedgehogJobs.com – Brand Guidelines PDF [6.9MB]

  • Disney “DVD on TV” brand identity

    Disney DVD on TV

    Disney Sub Brand

    BRIEF: Develop a sub-brand at retail level for TV on DVD including logo, holding device and POS material

    POS and logo image for Disney "DVD on TV"
    Brand mark collateral for Disney “DVD on TV”
    Disney "DVD on TV" retail tool kit
    Disney “DVD on TV” retail tool kit