Russell Webb Design

Tag: android

Design Trends For Mobile – Part 3: Test Your Design
Design Trends For Mobile – Part 3 – Test Your Design.pdf

Design Trends in Mobile

This is the 3rd part in a series of trends that I have witnessed in the design world. These trends andUX have now become best practice in mobile design and an essential skill-set for the experienced UIdesigner.

Test Your Design

Try out your designs on as many devices as possible but remember innovation is not generated from focus groups. It is more than probably your cherished design, while amazing on stellar devices like the iPhone4 will degrade particularly badly on the trusty old Motorola Razr. You should be testing also for security and usability.

Use emulators if you have too, but there is never a better substitute than using the device itself. So, use up your favours with your friend at the local phone shop and test your mobile web site one, twice and as many times as you can.

You can, of course, test through the iOS Developer Program both over-the-air and in realtime, as well as determining black and white questions like ‘Does it work’ you can also test your designs effectivens:
- How easy is it to navigate through your designs?
- Is it obvious to the user which actions are available?
- Is the look-and-feel consistent from page to page, including font sizes and colors?
Remember the phrase ‘Don’t Make me Think’ – it’s a good reference point.

Design Trends For Mobile – Part 3 – Test Your Design.pdf

This is but part of an examination of broad design principles russellwebbdesign generated for the design community. Please contact us further to discuss if your brand (ot it’s design) can really wants to benefit from effective communication and good graphic design: info@russellwebbdesign.co.uk

If this, or any other post has peaked your interest, please leave your comments below
24/01/2012
Design Trends For Mobile – Part 2: Progressive Disclosure

DesignTrendsForMobile-Part2_ProgressiveDisclosure.pdf

Design Trends in Mobile

This is the 2nd part in a series of trends that I have witnessed in the design world. These trends and UX have now become best practice in mobile design and an essential skill-set for the experienced UI designer.

Progressive Disclosure

Progressive disclosure is an interaction design technique often used to help maintain the focus of a user’s attention by reducing clutter and confusion. This improves usability by presenting only the minimum data required for the task at hand. By disclosing information progressively, you reveal only the essentials and help the user manage the complexity of feature-rich sites.

From a designers perspective we should be using this technique when we feel the customer requires a level of hand-holding and is possibly unsure what they need to do.

For a full and extremely well documented explanation of the Progressive Disclosure see our friends at Wikipedia

DesignTrendsForMobile-Part2_ProgressiveDisclosure.pdf

This is but one part of a 12 point examination of the design principles russellwebbdesign generated for the mobile design community. Please contact us further to discuss if your brand (or it’s design) can really benefit from ‘best-in-class’ mobile design: info@russellwebbdesign.co.uk

If this, or any other post has peaked your interest, please leave your comments below

17/01/2012
Design Trends For Mobile – Part 1: Essential Content

Design Trends For Mobile – Part 1 – Essential Content.pdf

Design Trends for mobile: Part I

After only a few years the mobile landscape has generated a selection of trends and UX that have now become best practice in mobile design and an essential skill-set for the experienced UI designer. And as a UX designer you should be aware of these experiences and how best to incorporate them into your design decisions.

Essential Content

Mobile user have an absolutely different mind set to desktop. When you’re searching for that restaurant on your phone, the last thing you need delivered, in a heavy multimedia format, is the history of the company or the head chefs ethos on sustainable farming – you just need the address ( preferably linked to Maps ).
So, concentrate on location, focus on why would the user needs that information and therefore deliver it in the format best suited to the situation, like a phone number.

Design Trends For Mobile – Part 1 – Essential Content.pdf

This is but one part of a 12 point examination of the design principles russellwebbdesign generated for the mobile design community. Please contact us further to discuss if your brand (or it’s design) can really benefit from ‘best-in-class’ mobile design: info@russellwebbdesign.co.uk

If this, or any other post has peaked your interest, please leave your comments below

10/01/2012
Pay With Your Phone #7 – Make a payment via Social Media

Mobile Wallet Payment Experiences…#7

This is an edited presentation of the principles behind the concept ‘Pay with your Phone.’ Of all the mobile touch-points the (now) more realistic possibility of a mobile wallet, NFC and simplistic mobile commerce is perhaps the most exciting. This post concentrates on the user journey ‘Make a payment via Social Media’

You can watch the animated version here

Jane males a payment using social media

Integrating mobile into a comprehensive cross-channel strategy ensures that you are meeting your customers where and how they shop for your products.

Jane is chatting with her friends on her cellphone

Integrating services within a preferred Instant Messager application is both more focussed to where customer are and provides that opportunity to leverage the already pre-existing clients base.

She remembers she owes Lucy money

Using real world scenarios and providing workable solutions drive home the Pay with your Phone concepts.

She navigates to the Payment Card service contact inside here IM app

Either through the applications Import function or the phone existing OS, the relevant details are loaded up.

Jane uses SMS to transfer the amount to Lucy

Using current technology Is both familiar to the user and relies on proven methods of communication.

She received notification from Payment Card

Notification that the transaction has been received successfully is net to Lucy.

Jane is then able to continue messaging with her friends

Designing an experience that has as little impact, proves to be more convenient than before and makes your life easier is what these mobile concepts are all about.

You can watch the animated version here

This is but part of a selection of consumer experiences russellwebbdesign generated for credit card payment concept ideas. Please contact us further to discuss if your brand really wants to benefit from this new immersive experience here:
info@russellwebbdesign.co.uk

If this, or any other post has peaked your interest, please leave your comments below

01/11/2011
Pay With Your Phone #6 – Fashion Retail

Mobile Wallet Payment Experiences…#6

This is an edited presentation of the principles behind the concept ‘Pay with your Phone.’ Of all the mobile future touch-points the (now) more realistic possibility of a mobile wallet, NFC and simplistic mobile commerce perhaps has the most exiting potential. This post concentrates on the user journey ‘Buying clothes from high street retailers’

You can watch the animated version here

Buying clothes from high street retailers

Integrating mobile into a comprehensive cross-channel strategy ensures that you are meeting your customers where and how they shop for your products.

Jane is shopping on her phone on her journey home

Using any mobile m-commerce version of a high street retailer signed up to the mobile transaction Jane is able to browse, search and select her favourite clothes item

She adds a few items to her shopping cart and checks out

Adding her favourite items to the mobile webs version of any high street retailer the route to purchase could not simpler

The mobile site auto-connects to Jane’s mobile wallet and verifies available credit

Using the systems integrated approach high street shopping, a fluid and pain free route to purchase is enabled

No card details need to be entered and the delivery address is stored in the phone

The mobile wallets functionality pre-stores the delivery address to enable fluid transaction

The money is debited and the goods are shipped

Back-end integration aids the purchaser through the intricacies of mobile commerce

Jane receives her package after a few days

Following traditional transaction process the purchase is delivered to Jane’s door

Please get in touch

This is but part of a selection of consumer experiences russellwebbdesign generated for credit card payment concept ideas. Here only the first three experiences have been made available. Should your company wish to find out more about this emerging new technology; please get in touch

You can watch the animated version here

If this, or any other post has peaked your interest, please leave your comments below

21/10/2011
Pay With Your Phone #5 – Big Ticket Purchase

Mobile Wallet Payment Experiences…#5

You can watch the animated version here

Jane purchases a new TV to watch the Olympic Games

Following on from my serions deadling with Pay With Your Phone #1, #2, #3 and #4, this post is about those luxury items with luxury prices. The value of voucher purchase, and the growth of Groupon have inspired this type of purchase across many channels, especially mobile. The benefits mobile vouchers deliver include increased revenues, improved brand loyalty and instant, measurable direct-to-customer marketing

Jane goes shopping for new TV

She see one that is slightly out of her price range

She checks her balance using her app and needs an extra £300

Jane decides to increase her credit and selects this option

After reading the T&C’s, Jane confirms the increase

Jane makes the purchase and her TV is delivered to her home

You can watch the animated version here

This is but part of a selection of consumer experiences russellwebbdesign generated for credit card payment concept ideas. Please contact us further to discuss if your brand really wants to benefit from this new immersive experience here: info@russellwebbdesign.co.uk

You can preview the mini-presentation here or via our YouTube Channel here

If this, or any other post has peaked your interest, please leave your comments below

04/10/2011